Siemens Digital Industries Software

Brenda Discher is senior vice president of strategy and marketing for
Siemens Digital Industries Software, a business unit of Siemens Digital Industries,
where she leads global brand, communications and digital go-to-market
strategies. With over 20 years of success in bringing technology products, brands
and businesses from inception to market, she is experienced in driving change,
brand innovation and deep customer engagements to ensure customers use
and expand their IT investment.
Prior to joining Siemens, Discher spent more than 20 years in various leadership
positions at Autodesk in marketing, product management and customer service
and support.
Discher holds a Bachelor of Science in Mechanical/Industrial Engineering and
Masters of Business Administration in International Marketing and Finance from
Eastern Michigan University.
Brenda and her family live in the greater Detroit area.